ALPHERA Financial Services

Legal disclaimer / Data protection

Alphera is a registered trademark of BMW AG. We appreciate your interest in its products and your visit to this website.
BMW AG's fundamental data
This website is maintained by Bayerische Motoren Werke Aktiengesellschaft (Petuelring 130, 80788 Munich, Germany). The legal representatives of BMW AG are the members of the Board of Management (Oliver Zipse, Vorsitzender/Chairman, Ilka Horstmeier, Milan Nedeljković, Pieter Nota, Nicolas Peter, Frank Weber, Joachim Post). Commercial register Amtsgericht Munich Registergericht, HRB 42243. Value-added tax identification no.: DE129273398.
Data protection
When using our websites, you may be asked to provide personal information. Answering these questions is voluntary. Your entered data is automatically encrypted using SSL (Sockets Layer Protocol). SSL is the industry standard for transferring sensitive data over the internet. Your data will be stored and processed in accordance with the German and European data protection regulations as well as our internal guidelines. The personal data collected in the context of BMW AG websites are used for the purpose of contract execution and processing your inquiries.
Processing and use of your data for the purposes of customer service and market research will only be carried out with your explicit consent (Data Protection Declaration of Consent) or based on the admissible processing of address lists for a postal contact.
If the data protection declaration of consent also includes the transmission of your data to the Group companies of BMW AG in Germany or to other third parties named in the declaration of consent, your data may be passed on to them. Otherwise, your data will not be passed on.

Upon request, we will inform you whether, and if so, which personal data we have stored about you. If we have misrepresented information about you, we will correct it as soon as you advise us. Your Data Protection Declaration of Consent (consent to customer care and market research) may be revoked by you at any time in the future. To do so, please contact BMW Customer Service at or the telephone hotline: 089 1250 160 00 (Mon-Sun from 08:00 am to 8:00 pm).
Please note that in addition to the BMW AG customer service, for example, also the BMW AG branches of the responsible body BMW AG are attributable. In principle, your personal data can therefore be legitimately used by both the BMW AG branches as well as the BMW AG customer care.

If you have any questions regarding the processing of your personal information, please contact:
or directly the Data Protection Office at BMW AG:
Petuelring 130
80788 Munich
© Copyright BMW AG, Munich, Germany. All rights reserved. The text, images, graphics, sound files, animation files, video files, and their arrangement on the BMW Group websites are all subject to copyright and other intellectual property protection. These objects may not be copied for commercial use or distribution, nor may these objects be modified or reposted to other sites. Some BMW websites may contain images whose copyrights are attributable to third parties.
Warranty, liability
The information on this website is provided "as is" and without warranty of any kind, expressed or implied, including (but not limited to) any implied warranties of merchantability, fitness for any particular purpose, or non-infringement of third party rights. While the information provided is believed to be accurate, it may include errors or inaccuracies. In no event shall BMW AG be liable to any person for any special, indirect or consequential damages relating to this material, unless caused by gross negligence or intentional misconduct. BMW AG is not responsible for the contents of websites that are maintained by third parties and therefore waives its liability for any links from this website to other websites.
Unless otherwise indicated, all trademarks on this website are subject to trademark rights of BMW AG, including marks, model names, logos, and emblems.
The BMW Group has sought to achieve an innovative and informative website. However, you also need to understand that the BMW Group must protect its intellectual property, including its patents, trademarks, and copyrights. Accordingly, please appreciate that no licence to use the intellectual property of BMW Group companies or the intellectual property of third parties has been granted by this website.

Updated: April 25, 2018
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